May 19, 2021: -Italian supercar maker Lamborghini announced Tuesday that it would launch a fully electric car in the second part of the decade.
Presenting a transformation program, Lamborghini, owned by German firm Volkswagen, laid out “a roadmap to the decarbonization of the upcoming Lamborghini models and the Sant’Agata Bolognese site,” its factory headquarters in Italy.
The following ten years will see the company transition to producing hybrid models before it launches a fully electric car in the latter half of the 2020s.
“Lamborghini’s electrification plan is a newly-plotted course, necessary in the context of a radically changing world, where we wanted to make our contribution by continuing to decrease environmental impact through concrete projects,” President of Automobili Lamborghini and CEO Stephan Winkelmann said on Tuesday.
“Our response is a plan with a 360-degree approach, encompassing our products and our Sant’Agata Bolognese location, taking us towards the sustainable future while remaining faithful to our DNA.”
Lamborghini’s roadmap comprises three phases; the first of which, for 2021 and 2022, see the company remain focused on combustion engine models with two new cars in the V12 model line-up be announced this year.
The second phase would reflect a “hybrid transition” that would take place by 2024.
“In 2023, Lamborghini is planning to launch its first hybrid series production car, and by the year 2024, the entire range will be electrified,” the company said.
“Performance and the authentic Lamborghini driving experience will remain the focus of the company’s engineers and technicians in developing new technologies, and the application of lightweight carbon fiber materials will be crucial in compensating for weight due to electrification. The company’s internal target for this phase is to reduce product CO2 emissions by 50% by the beginning of 2025,” it added.
The hybrid transition would involve what it called “unprecedented investment” with more than 1.5 billion euros allocated more than four years, the most significant investment in Lamborghini’s history and one that it said would take place during “a period of profound transformation that is affecting the whole automotive industry.”
Its third and final phase would see Lamborghini launch its first fully-electric Lamborghini in the second half of the decade.
“The second part of the decade will be dedicated to full-electric vehicles,” the company said, with technological innovation in this phase “oriented towards ensuring remarkable performance, and positioning the new product at the top of its segment.”
The plan for a fully electric model looks to be slightly behind rival Ferrari’s roadmap. Ferrari Chairman John Elkann has stated that his Italian supercar manufacturer will unveil its first battery-electric vehicle in 2025.
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