Trends in Graphic Design this 2022

We cannot emphasize enough the importance of graphic design in our daily lives. Through graphic design, companies can connect with their customers. An effective design can be used to promote and sell a product, convey a message, or create a brand identity. Although some graphic design is used for commercial purposes, it can also serve as a form of art or expression.

When the year is as turbulent and life-changing as the last two years, design is forever altered, and we are sure to see trends arising in response for several years. There is no way to predict what those trends will be, but we can make a pretty good guess as to what the graphic design trends will be in the upcoming years.

Holographic Designs:

Holographic design is unquestionably high-tech and futuristic because of its high-gloss multidimensional pastel colors. Even in static images, the highlights create the illusion of movement. For its mesmerizing effects, this trend has been especially popular with 3D motion designers.

The holographic trend has recently been found in stationery, products, fashion designs, etc. As this trend is so appealing, it’s no wonder it has reached web and animation design as well, not to mention apps and logos.

Merging 2D and 3D:

Despite the emergence of 3D media, mixing 2D and 3D remains popular in 2022, as people love the way a video is made when 2D and 3D are combined. Adding 2D overlayers that move and integrating 2D and 3D animations are two examples of it. This motion graphic trend is appearing in both large-budget advertisements and small-budget digital ads.

Glasses and crystal designs:

There will be more transparent materials that will highlight the holographic and 3D trends in the coming years. We’ll see realistic frost glass backgrounds and more glass and crystal with incredible realism in 3D. Moreover, the new Windows 11 fluent design system follows the trend of transparent glass.

Candy-colored designs:

As we’re constantly inundated with digital content, it becomes more challenging for designers to create artwork, websites, and apps that stand out. It is therefore important to think about the visual appeal that will grab the viewer’s attention during scrolling along with the quality of the content. The most effective way to achieve this is with vibrant colors and candy-colored designs.

Retro designs:

Retro design is alive and well for those of you who are nostalgic for the 1960s, 1970s, or 1980s. Having returned as a trend in 2019, retro graphic design has dominated the design space, appearing everywhere, from industrial design and interior decor to social media and pop culture. The retro graphic design style has gained popularity among companies, artists, and designers alike due to its nostalgic and familiar appeal. Several world’s biggest brands, including Nike, Pepsi, and Gucci, have incorporated the retro design into their marketing campaigns, recycling retro trends, marketing, and products on a massive scale.

The graphic design trends of 2022 deal with our desire to find meaning and pleasure and help break down the barriers that bind us. Creative minds from across the globe come together with an open mind to create mesmerizing designs with vibrant colors, motion, and perfect imperfection. The upcoming year is looking promising.